Privacy Policy
By using the authorbrandaudit.com website, you agree to follow the conditions outlined in this Privacy Policy, which was created to inform you about the data we collect from you. It also explains when and how this information can be used or disclosed.
It is Author Brand Audits policy to respect your privacy regarding any information we may collect from you or which you may provide to us, in the circumstances set out below. Accordingly, we have developed this privacy policy in order for you to understand how we collect, use, communicate, disclose, safeguard and otherwise make use of your personally identifiable information (“Personal Data”).
We will only collect and use your Personal Data where:
we have lawful grounds to do so, including to comply with our legal obligations;
we are performing a contract with you for our services; and
we have legitimate interests in using your Personal Data and your interests and fundamental rights do not override those interests.
For the purposes of the EU General Data Protection Regulation ((EU) 2016/679) (“GDPR”), we, Author Brand Audit, are the “data controller”. If you have any questions about this policy or about how we use your Personal Data, please contact us via our contact details at the end of this policy.
This policy is effective as of 02 Aug 2023. We review our privacy practices on an ongoing basis, and as such we may change this privacy policy from time to time. Please check this page frequently to ensure you are familiar with its current content.
1. Personal Data we collect via our website authorbrandaudit.com (the “Website”)
Personal Data that you provide to us
We only collect Personal Data where you choose to interact with us on the Website in the following ways:
When filling out a form on the site, you may be asked to provide your contact information. This personal information will only be used by Author Brand Audit to contact you as per your request and it will not be transferred, sold or provided to any other party unless required by law. You have the right to not provide your contact information, but by declining you may not be able to submit the contact form or use some of the services or features offered on this site.
We use MailerLite to manage our email marketing subscriber lists and to send emails to our subscribers. MailerLite is a third-party provider, which may process your data using industry standard technologies to help us monitor and improve our newsletter. Please note that you can unsubscribe from our newsletter by clicking on the unsubscribe link provided at the end of each newsletter.
If you subscribe to our newsletter, your name and email address will be kept private and saved on MailerLite’s secure servers. We will only email you to send you news about Author Brand Audits latest publications and/or to offer free or discounted books from other authors you may enjoy, and/or general advice related to branding, publishing, or marketing. Your email address may also be used for remarketing purposes, such as running Facebook Ads to you, or generating “Lookalike” audiences based off your email address via “digital fingerprinting.” Note that this does not involve the sharing of your email address – it will never be shared.
If you leave a review or any other comment for other customers to see, your comments may be used and posted by Author Brand Audit without restriction and free of charge on our website and/or as deemed appropriate by Author Brand Audit in other marketing efforts. You can always request to have these comments or reviews deleted at any time by contacting Author Brand Audit by email.
Data that we collect automatically
The site uses cookies and keep track of browsing behavior and traffic information such as URL, ISP, IP addresses, entry page, exit page and other statistical, demographic or aggregated information from its visitors. This non-personal information cannot be linked to your personal data but can be used to improve this website and the information it contains. You can always change your browser configuration if you do not want to accept cookies from this site although it could result in problematic viewing of the site.
2. Use of your Personal Data
We will only use your Personal Data when the law allows us to. Most commonly, we use your Personal Data to:
process and manage your use of our website;
respond to your questions, comments and requests;
where you have opted-in to receive marketing from us, deliver communications that are relevant to your preferences / may be of interest to you;
improve our services and Website through analysis of information;
continued research on best practices and changes within the indie author community.
3. Sharing of your Personal Data
We take your privacy seriously and will not share your Personal Data with others, except as permitted by applicable law or as set out below:
We share Personal Data as necessary with third parties who provide services or functions on our behalf and who require the information to provide those specific services to us. These third parties may include social media advertising platforms such as Facebook for the purpose of custom audience generation and the development of targeting criteria for other audiences. Other third parties include PayPal and Stripes who act as our payment processing services.
4. Keeping your Personal Data secure
We have implemented security policies and technical measures to safeguard the Personal Data we collect. We maintain physical, electronic and procedural safeguards that comply with applicable law, including the GDPR, to safeguard Personal Data from accidental loss, destruction or damage and unauthorized access, use and disclosure.
5. Retention periods for use of your Personal Data
We will use and store your Personal Data only for as long as necessary, bearing in mind the uses of your Personal Data as described in this privacy policy and otherwise as communicated to you. We review the Personal Data we hold at regular intervals and delete permanently or anonymize any Personal Data which is no longer necessary.
6. Children
This Website and our services are aimed at adults, and we do not knowingly collect any Personal Data relating to children aged under 15 years old. If you are under the age of 15, please do not provide us with any of your Personal Data, including your email address.
7. Access to and control over your Personal Data
You have legal rights under applicable law in relation to your Personal Data. You can ask the following questions, or take the following actions, at any time by contacting us via email [auditor@authorbrandaudit.com] or via our postal address:
see what Personal Data we hold about you (if any), including why we are holding it and who it could be disclosed to;
ask us to change/correct your Personal Data;
ask us to delete your Personal Data;
object to the processing of your Personal Data;
ask us to restrict the processing of your Personal Data;
withdraw any consents you have given us to the processing of your Personal Data; and
express any concerns you have about third parties’ use of your Personal Data.
8. Change of purpose
We will only use your Personal Data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to have an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.
If we need to use your Personal Data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.
9. Contact Us
Our full details are:
Author Brand Audit
Email for Privacy Questions: auditor@authorbrandaudit.com
Postal Address: Author Brand Audit, Summit House, 4-5 Mitchell Street Edinburgh EH6 7BD